Social Networking ROI : It Boosts Productivity and Transaction Prices

Monday, September 7th, 2009

Demonstrating the ROI of Enterprise 2.0 is like squaring the circle. Since you’re presenting to decision-makers who live in a 1.0 world, you need to build the numbers in that (old) frame, and concepts such as increasing innovation power, being more adaptable to the market – not to say ‘in ...

How will social networking impact corporations?

Tuesday, September 23rd, 2008

Among web 2.0 technologies, social networking is the most pervasive and will have the deepest impact as it touches the very spirit or core of the way we work. Through some discussions we had earlier this summer with Martin Silman, who took responsibility for some of the thought leadership activities ...